My Live Video course on how to turn your blog into a business is filling up with people. The course is 5, one hour tutorials running from 8 – 9 p.m., live on a computer near you from September 15th to the 21st. You can see the actual outline here, but the outline doesn’t give you an idea of how personal, comfortable and casual it will be. Informative? Yes. Very. But maybe we’ll also have s’mores.
For those of you worried that you won’t be around for some of the nights, not to worry. The live sessions will all be recorded so if you’ve signed up you can watch each evening’s hour long lesson anytime you want. Forever and ever.
I’m going to start off on the first night by giving you an overview of how I got to where I am. A little bit of my television history and whether or not it helped in my blog’s success. It did not. Well. I guess you don’t need to watch the first few minutes of the course now. Let that cat out of the YouTube video there didn’t I? Then we’ll talk back and forth, while I drink a coffee and you yell at your kids to get back in bed. The first night will be getting to know each other and talking about how to write in a way that screams you. Not some other blogger, not someone you *wish* you were, not someone you think readers want you to be … but you. Actual you. It’s called finding your voice. Being yourself in the media whether in print or on television is surprisingly difficult. But it can be done.
The second night we’re all going to eat chocolate cake and talk about how great chocolate cake is. Then I’m going to teach you how eating a piece of chocolate cake can translate into about 20 different blog post topics. We’re talking about content and how to create it on the second night.
Wednesday, our third hour long session, will revolve around getting people TO your site. Great. You have a fantastic blog, you’re a great writer, you are the best version of a blogger in the WORLD. But no one’s reading it. I’ll show you how to fix that.
The fourth formal teaching session will be money. If you’re turning your blog into a business then you need to know about money. The number one question I get from friends, family, and other bloggers is always … So. You have a blog. How the HELL do you make money doing that? My general answer is By selling advertising. If they don’t believe that I tell them it’s a porn site and that usually satisfies them. But there’s WAY more to making money with your blog than plain old advertising. I gave what I think was a pretty good talk on The Art of Monetization at BlogPodium last year. Thursday’s hour will be an expansion of what I talked about there because even in one single year, things have changed in terms of how blogs can make money.
Friday is going to be the most fun. Friday is a full hour long, question and answer session. So you can ask any questions that I didn’t cover or you didn’t think of asking earlier in the week. Because you were busy eating cake.
That is MUCH more than I intended to say about my little video course today, but when I say I’m excited about it, I really mean that. I’m excited about it. Oh! And for those of you who haven’t started your actual blog yet, we’re going to have a package that you can access that will include everything you need to know about starting your blog. How to register your domain name, how much it should cost, and what server to use. And what a server is. That sort of thing.
I know this post was of almost no interest to those of you who either don’t have a blog or don’t plan on starting one so I’d like to end this post with a little something special for you. If you’re still reading that is. Which … why would you be?
Nevermind. Interesting stuff for those folks who’ve left this post long ago on Monday.
Have a good weekend!