I mentioned a while ago that I was going to be speaking at the BlogPodium conference in Toronto this fall.
My topic of expertise?
Money. The Art of Monetization: how to make money from your website.
Most people immediately look to advertising networks when they’re looking to start making money from their website. And that’s the perfect place to start. But in order for advertising networks to work for you, you need to have readers.
So really, if you want to make money from your website the first thing you need to do is get readers to your site. I have a few tricks for that which I’m going to talk about at the conference but I’m ready to try something new.
And I need your help.
When you start a blog you’re kind of forced into taking part in both Facebook and Twitter. I literally had to be forced into it when I started this blog. I wanted nothing to do with Twitter or Facebook. I was a blogger. Not a Tweeter. But it turns out both Twitter and Facebook are critical to having a successful blog because SO many people share and retweet things on Twitter and Facebook.
If you have 500 Facebook fans, and each fan “shares” one of your posts with THEIR following you end up introducing your post to not only your 500 fans, but to all of their Facebook friends as well. If you give a low estimate that each Facebook fan/friend has 100 of their own Facebook friends, that’s a potential additional 50,000!!!!! views of your post.
I have now reached a largeish enough number of Facebook fans that I can start experimenting with using Facebook as a tool to increase my readership. Which in turn, will increase my income.
I currently have 10,000 Facebook fans. If every one of those fans shared one post, once a week the potential for increased readers and income is immense! Just one share from each person a week! (because of weird complicated issues with Facebook chances of your entire fan base seeing one post is almost impossible … that’s why the goal of one in 10,000 sharing once a week as opposed to once a day)
Facebook also offers a “promote this post” feature. For $50, $100, $1,000 or whatever you want to spend, Facebook will promote your post. It’s a system that I know works, because I’ve discussed it with other bloggers.
But I want to know if simply asking your Facebook fans to share your post will work just as well.
And this is where I need your help with this experiment.
If you aren’t a fan of my Facebook page, you’re exempt. Or you can take part in the experiment by becoming an Art of Doing Stuff Facebook fan by clicking here and liking my Facebook page.
Then all you have to do is go to my Facebook page and “share” any of my past posts. To do that you just click on the button that says “share”. Just scroll down the page until you come to a post you thought was particularly good and click the “share” button. That’s it. I’d probably recommend the Painted Logs post, or the How to Fix a Sick Chicken because they’re the most recent and easiest to get to. Just pick whichever one you think YOUR friends will like the most.
I’ll be tracking the results in Google Analytics (a number crunching and analyzing program from Google) and will then share the results with you and those people who are attending the conference.
I apologize for the lack of hilarity in this post but money and readers are no laughing matter. Unless the reader is wearing a crocheted suit. A crocheted suit is always funny.